When I saw this plastic bin at the TSA security line yesterday I had to chuckle- There was an ad for Sony in it. Oh and please excuse the poor image from my cell phone camera. In fact, all of the bins had Sony Ads in the bottom of them- Built in. I could just picture the ad agent 8 months ago going through the same line and having one of those “Hmm….” moments, then scratching the newly formed burn mark on their forehead from the light bulb that went off just above it as they were putting their clothes back on. And… walla! A new form of advertising was born, right there in the mind of an ad agent who just got strip searched folks.

So, did it make me want to buy the product? I’d say less so. Going through the TSA security line is a pain in the ass, bottom line, and everyone knows it. So do you really think that people are going to be receptive to a commercial at the same time they’re wondering if they’re going to set the alarm thingy off? Or better yet, when some of them may even be wondering if they might get the hellaciously imagined rectal probe of almost mythical proportions?

I don’t think so…
~Capt’n Chris

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